Privacy Policy

Last updated: 27 July 2026

This Privacy Policy explains how Luxury Fragrance London collects, uses, stores and shares your personal information when you visit our website, create an account, place an order or contact us.

1. Who We Are

Luxury Fragrance London is a UK online retailer offering authentic fragrances and related products to customers throughout the United Kingdom.

• Website: luxuryfragrancelondon.co.uk
• Email: info@luxuryfragrancelondon.co.uk
• Telephone: +44-7877-10158

Luxury Fragrance London is responsible for deciding how personal information collected through this website is used.

2. Information We Collect

Depending on how you use our website, we may collect the following information:

• Your name
• Your billing and delivery addresses
• Your email address and telephone number
• Your account and login information
• Your order details and purchase history
• Payment status and limited transaction information
• Delivery and tracking information
• Returns, refunds and customer-service communications
• Messages submitted through our contact forms
• Product reviews and feedback
• Marketing and cookie preferences
• Your IP address, browser, device and website-usage information
• Information used for website security and fraud prevention

We do not claim to store your complete card number or card security code on our website.

3. How We Collect Your Information

We may collect personal information when you:

• Visit or browse our website
• Create or use a customer account
• Add products to your basket
• Place and pay for an order
• Request delivery or tracking information
• Contact our customer-service team
• Request a cancellation, return or refund
• Submit a contact form or product review
• Subscribe to marketing communications
• Select or update your cookie preferences
• Contact us about wholesale services

4. How We Use Your Information

We may use your information to:

• Process and manage your orders
• Verify and process payments
• Deliver products to you
• Send order, payment and dispatch updates
• Manage cancellations, returns and refunds
• Respond to enquiries and complaints
• Create and maintain customer accounts
• Provide product and fragrance advice
• Prevent fraud and protect our website
• Maintain financial, tax and business records
• Improve our website, products and services
• Send marketing communications where permitted
• Manage wholesale enquiries
• Comply with legal and regulatory obligations
• Establish, exercise or defend legal claims

5. Our Lawful Bases

We process personal information only where we have an appropriate reason to do so. Depending on the circumstances, we may rely on:

• Contract: Where processing is necessary to process, deliver or manage your order.
• Legal obligation: Where we must retain or use information to comply with accounting, tax, consumer-protection or other legal requirements.
• Legitimate interests: Where necessary to prevent fraud, secure our website, improve our services or provide customer support, provided your rights do not override those interests.
• Consent: Where you have agreed to marketing or the use of non-essential cookies.

You may withdraw your consent at any time where our processing is based on consent.

6. Payments Through Stripe

Payments made through our website are processed by Stripe.

When you make a payment, relevant personal and transaction information may be sent directly to Stripe so that it can authorise the payment, prevent fraud and complete the transaction.

Luxury Fragrance London may receive limited information such as:

• The payment status
• The payment method type
• A transaction reference
• Limited or partially masked card information

We do not claim to receive or store your complete card number or card security code. Stripe handles payment information according to its own privacy and security practices.

You can read the Stripe Privacy Policy for more information.

7. WordPress and WooCommerce

Our online store operates through WordPress and WooCommerce.

These systems may process information needed to:

• Display our website and products
• Manage shopping baskets and checkout
• Create and maintain customer accounts
• Process and record orders
• Manage returns and refunds
• Send transactional emails
• Maintain website performance and security

8. Who We Share Information With

Where necessary, we may share relevant personal information with:

• Stripe and other payment-service providers
• Delivery and courier companies
• WordPress, WooCommerce and associated service providers
• Website-hosting, maintenance and technical-support providers
• Email and communication-service providers
• Security, backup and fraud-prevention providers
• Analytics or advertising providers, where permitted
• Professional advisers, including accountants, insurers or legal advisers
• Government, tax, regulatory or law-enforcement authorities where required
• A purchaser or successor if our business is sold, transferred or reorganised

We share only the information reasonably necessary for each provider to perform its services.

We do not sell your personal information.

9. Delivery Providers

We may share your name, delivery address, email address, telephone number and relevant order details with trusted UK delivery providers so that they can deliver and track your order.

Delivery providers may use your information according to their own privacy policies.

10. Marketing Communications

With your permission, we may send you information about new products, offers and store updates.

You can unsubscribe at any time by:

• Selecting the unsubscribe link in a marketing email; or
• Emailing info@luxuryfragrancelondon.co.uk.

Unsubscribing from marketing will not prevent essential service messages such as order confirmations, payment updates, delivery information or communications about an active return.

11. Cookies and Similar Technologies

Luxury Fragrance London uses cookies and similar technologies to operate and protect this website.

Essential cookies may be used to:

• Keep products in your shopping basket
• Maintain customer login sessions
• Support checkout and secure payment processing
• Remember your cookie preferences
• Protect the website and prevent fraudulent activity
• Provide other website functions requested by you

Our website operates through WordPress and WooCommerce, and payments are processed through Stripe. These services may use cookies or similar technologies where necessary to provide their functions securely.

We may also use non-essential cookies for website analytics, performance measurement or marketing. Where consent is required, these cookies will not be activated unless you choose to accept them.

You can accept, reject or manage non-essential cookies using the cookie controls displayed on our website. You may change your preferences later by selecting the “Manage cookie consent” option.

You can also block or delete cookies through your browser settings. However, blocking essential cookies may prevent the shopping basket, customer account, checkout or payment functions from working correctly.

The cookies used by the website may change when WordPress, WooCommerce, Stripe or other website services are updated. We therefore review our cookie practices periodically.

12. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.

Some information may be retained for longer where required for:

• Accounting and tax records
• Order and payment records
• Fraud prevention
• Consumer complaints and disputes
• Legal or regulatory obligations
• Establishing, exercising or defending legal claims

When information is no longer reasonably required, we will delete, anonymise or securely dispose of it where appropriate.

13. International Data Transfers

Some of our service providers may process information outside the United Kingdom.

Where required, appropriate safeguards will be used to protect personal information transferred internationally.

14. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against accidental loss, misuse, unauthorised access, alteration or disclosure.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

You are responsible for keeping your customer-account password confidential. Please contact us if you believe your account has been accessed without permission.

15. Your Data-Protection Rights

Depending on the circumstances, you may have the right to:

• Request access to your personal information
• Ask us to correct inaccurate or incomplete information
• Ask us to delete certain information
• Ask us to restrict how information is used
• Object to certain processing
• Request your information in a portable format
• Withdraw consent
• Complain to the Information Commissioner’s Office

These rights may be subject to applicable legal conditions and exemptions.

To make a request, email info@luxuryfragrancelondon.co.uk. We may ask for reasonable information to confirm your identity.

16. Children’s Information

Our website is not intended for children to make purchases independently.

If you believe a child has provided personal information without appropriate permission, please contact us so that we can review the matter.

17. Third-Party Links

Our website may contain links to websites operated by other organisations.

We are not responsible for the content or privacy practices of third-party websites. We encourage you to review their privacy policies before providing personal information.

18. Complaints

If you have concerns about how we use your information, please contact us first so that we can investigate.

You also have the right to complain to the UK Information Commissioner’s Office:

• Website: ico.org.uk
• Telephone: 0303 123 1113

19. Changes to This Privacy Policy

We may update this Privacy Policy when our website, services, providers or legal obligations change.

The latest version will be published on this page with an updated revision date.

20. Contact Us

For privacy questions, requests or complaints, contact:

Luxury Fragrance London
Email: info@luxuryfragrancelondon.co.uk
Telephone: +44-7877-10158
Website: luxuryfragrancelondon.co.uk